Wednesday, September 2, 2009

Google Friendly Website Design - Instant SEO Tips

With Search Engine like Google being the "Windows" to the internet world, designing SEO friendly websites has been a core consideration for every designer.
So what do you look out for?
• For Meta Title, try to have keywords at 100% prominence or at least 75% • Use Keywords in your first 3 image alt text and maybe the last • Keep keyword density to between 3% -7% • Keep important pages at the top 2 directory levels • Submit Your Website to DMOZ & Yahoo Directory
Here some quick Tips
(1) Meta Title - 100% Prominence. Prominence refers to how close to the top & beginning of analyzed page area (e.g. page title,heading, visible text). Each area calculated separately. For the meta title area, try to have your keywords at 100% prominence
E.g. For Keyword "Hippopotamus Website Designers" 1. Furniture Market - Hippopotamus Website Designers at affordable prices (60% prominence) 2. Hippopotamus Website Designers at affordable prices - FurnitureMarket.com (100% prominence)
(2) Image Alt Tag, use Keywords in first 3 and maybe the last. Search Engines use the text in the alt tags to substitute the anchor link text if the image is a hyperlink.
E.g: img src="images/logo.gif" alt=" Hippopotamus Website Designers " width="350" height ="800" / Use ALT text as long as you are also describing the graphic). Google often picks up the first ALT text on the page & uses it in SERP. To avoid spamming, never remove the actual graphic description from the ALT attributes & do not plant your key phrase into more than the first 3 ALT image & then perhaps the last one as well.
(3) Keyword Density -In general the content of a page should include a minimum of 100 words, with keyword density around 3% to 7%
Keyword weight / density = (no. of words in key phrase X Frequency) / Total no. of word (including keyword)
(4) Files & Folders -This generally refers to how files & directories are organized on a server. Most search engines index sites to a depth of 2 levels. Google is able to index 4 levels from the page they start and perhaps even more. Content in the top 2 directory levels are generally regarded as the most important.
(5) Off-Page - DMOZ & Yahoo Directory - If you are considering directories in off-page optimization, just work on DMOZ and Yahoo Directory. The majority of directories out there have little link value. DMOZ & Yahoo often will only allow using the site's name as anchor text. . This is usually where a keyword-rich domain name really comes in handy. So Website Designers, do take note!
Conclusion While SEO optimization is known to most internet users as an expressway to attract productive web traffic, it is important that website designers do not neglect their human visitors. Create coherent content with human users in mind before optimizing your website with SEO goals in mind.
Website Designers should also note that in terms of link building, it is important to note that Google favors quality over quantity. Test out these simple tips today and see the impact on your ranking.

Friday, July 24, 2009

Adsense: should I try it?

You may have notice that there are many advertising program here in this world but you may have got confused on choosing a good one. But In my opinion there is no any site better than Google adsense. You can trust it by closing your eyes.

Other site pays less per click but adsense has good PPC and PCM, etc. It is world wide and pays by check or Western Union. So there is no discrimination for any country which does not has paypal. It also has very strong technology that check every activities in its ad like it can easily determine valid and invalid clicks.

So this is my request to those who are frustrated with adsense that you should try adsense more and more.If you get band for once than try again. Try to be a good and dont cheat adsense. It is almost impossible to cheat adsense. So Good luck .

Thursday, July 23, 2009

Make Money From Blogger - AdSense and Product Reviews

There are bloggers who really do earn a steady income simply by posting regularly to their blogs. Blogs are a great way to publish you thoughts on anything that interest you. Your regular readers will not be the only ones who will visit your blog.

Blogger has been around for quite sometime and images and even some posts will make it into search engine results. My blog isn't even kept that current and I get all kinds of traffic through Google Images search results. Even if Blogger isn't you main Internet presence you can make money from Blogger.

The most common way to monetize your Blogger blog is by putting AdSense text ads on it. These will be specifically target ads that will be of interest to people who enjoy reading your posts or are looking for information and wound up on your blog.

AdSense is an excellent program and there are a large number of people who earn their entire living just from the proceeds of these ads. You can also create links to AdSense merchants with in the text of your blog articles. Be sure to make them fit the topic. There is nothing more irritating that a misleading textual link in a post. That tactic won't get you anywhere so don't waste your time setting all that coding up.

You can also make money from Blogger by creating a blog devoted to reviewing products. Both actual products people purchase and receive via shipment and infoproducts can create income streams through an affiliate marketing account. You can also make money by promoting online services the same way by reviewing them on your blog.

Sunday, July 19, 2009

Search Engine Optimization (SEO) - A Beginners Guide To Increase Site Traffic

In order to successfully create a Web site that will generate enough traffic for it to be productive, especially in the case of online business, Webmasters or site owners are now incorporating the use of search engine optimization (SEO) to achieve this goal.

How SEO Works?

Search engines allow Web surfers to look for information on the Internet using keywords. The algorithm utilized by these engines will compare the user's keywords with those found on the content of different Web sites.

Depending on the density of keywords, the search engine will determine the rank of each of these sites and place them accordingly on search engine results. The higher the rank is, the bigger the possibility that your site will be placed on the top most lists. This is how search engine optimization works

The Webmaster should create a Web site that will contain these keywords, with some variations, so that search engines can pick them up. The thought might occur to you that it would be safe to spam keywords on your site to achieve this goal -- well you're wrong. Search engines can ban your Web site from their index if the algorithm determines a keyword spammer during the look-up process. So it's best to limit your keyword to minimum, yet providing maximum SEO compatibility.

Applying SEO To Your Web Site

The first step to search engine optimization is to properly utilize keywords into different areas of your Web site. You might delve into a little bit of HTML programming in the process, so that you can also incorporate these keywords into the META codes of your Web document.

For starters, you need to have a domain name that contains keywords that will reflect the overall theme of your site. Next, you need to add keywords under your document's header tags, which include the title and META.

A META tag is simply your Web document's description. This contains a few lines that will describe your site and the contents found inside. In most cases, search engine algorithms will look for these keywords on the site description before the content found on the body of your Web document.

The META tag is where some individuals spam keywords in hopes to achieve high ranking in search engine results, and get banned in the process.

The body of your Web document is where most informative content of your site is found. It will reflect the theme of your site, as well as the products and services if it was created for online business. You need to incorporate keywords into the main page of your site, as well as the rest of the pages to improve search engine coverage.

In truth, you can either optimize your site on your own or ask SEO experts to do it for you. In both cases, a successful optimization would yield positive results in your overall site traffic during the course of its operation, which would be beneficial to you or your business.

Friday, July 17, 2009

Beginners SEO - Top 5 Tips to Improve Your Rankings

SEO or Search Engine Optimisation is the name given to the process of optimising a website to be search engine friendly. Small and large businesses are catching onto the fact that their website can hugely benefit from SEO and ranking well on the search engines

In this article ill list the top 5 beginners SEO tips you can implement very easily and will help improve your website rankings.

1. Page Title Optimisation Your page title is the text description that search engines use in the results and your web browser displays in the top of your window. The page title is very important in SEO and is one of the main factors in helping your web page rank. Your title should be an accurate description of what content is displayed on the page and should only focus on 2 or 3 main topics or key phrases.

The tag is contained in the section of an .html page. It is a stand-alone element and not really a meta tag, but it is the most important step you need to take in optimising your website, whether it's a blog or static Web page.

This tag is what Google and the other search engines index in their results to link to your website. It is the "first impression" and your only chance to make the Google user click on the result pointing to your website. This is a mirror of the quality you offer on your website.

Your page title should use keywords used in your content heading and paragraph tags. If your web page has content related to "Sydney SEO" or "SEO Central Coast" your heading and paragraph tags should also include the keywords "Sydney SEO" and "SEO Central Coast".

2. Descriptive Link Anchor Text Every website uses text links in some form or another. Google and other search engines read these links in relation to the rest of your web page content and rate them based on how relevant they are. The name given to the text used in a link is "anchor text". A big mistake people make when linking their pages together is they use anchor text like "click here" or "read more". It is much better you use descriptive keywords in your link anchor text that are related to you on page copy and the page the link points to. For example if I was linking to a page with content about Sydney SEO and Central Coast SEO I would not say "Click here for more information" or "Read more", I would say "Click here for more information on Sydney SEO" or "Read more on Central Coast SEO".

3. Have Lots, & Lots of Content Content is probably the most important factor of SEO. Basically if you have the content your website will rank irrespective of your page titles or anchor text links. The more content you can get that is related to your websites topic the better. Google and other search engines love big websites and the more content you have, the more pages the Search Engines can see and therefore the bigger you website is.

4. Source Incoming Links Another good beginners SEO tip is, find external incoming links to your websites. One of the other ways Google and other search engine rank websites is by scanning how many other websites are linking to yours and if those websites have what us search engine optimisers call "Authority". Authority websites can be other websites that rank very well with a high page rank, government websites or educational websites. The more incoming links you get from external websites and especially authority websites the higher search engines will rank you. Part of the skill in SEO is sourcing and securing authority backlinks.

5. Name Your Page File Names There's lots of scope for SEO around your page names. Google guidelines suggest that you build a brand, but nevertheless keyword rich filenames do well in search... if the SEO is done right. They should be based around the top level keywords for that page, there's no reason to give pages or files random names. If a page is based around keyword content, then the filename should contain those keywords. Using my same examples as before, if my page has content about "Sydney SEO" or "Central Coast SEO" I would probably name my page Sydney-central-coast-seo.html or something along those lines. You will notice I used dashes (-) instead of and underscore (_) to separate the words. Google reads both as a word separater but dashes are more widely used.

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